Morris Gituku

<h2>Inooro FM Kenya: Central Kenya's Leading Kikuyu Vernacular Station</h2>
<p>Inooro FM stands as Kenya's premier Kikuyu-language radio station, delivering culturally resonant programming across eight frequencies in Central Kenya since 2003. Owned by Royal Media Services, the station combines traditional storytelling with modern broadcasting to serve over 10 counties through educational, informational, and entertainment content.</p>
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<table>
<tbody>
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<th>Detail</th>
<th>Information</th>
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<td>Genre</td>
<td>Kikuyu Talk &amp; Music</td>
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<td>Broadcast Frequency</td>
<td>FM: Nairobi (98.9), Nakuru (88.9), Nyeri (97.8), Meru (95.1), Eldoret (107.0), Murang'a (96.9)</td>
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<tr>
<td>Coverage Region</td>
<td>Central Kenya (Nairobi, Nakuru, Nyeri, Kirinyaga, Murang'a, Kiambu, Embu, Laikipia, Kajiado)</td>
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<td>Languages</td>
<td>Kikuyu, Swahili</td>
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<td>Ownership</td>
<td>Royal Media Services</td>
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<td>Founded</td>
<td>2003</td>
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<td>Contact Information</td>
<td>Phone: +254 719 060 000 / 0735 989989<br>Email: citizen@royalmedia.co.ke<br>Website:&nbsp;<a href="https://royalmedia.co.ke/">royalmedia.co.ke</a></td>
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<td>Studio Address</td>
<td>Communication Centre, Maalim Juma Rd, Off Denis Pritt Rd, Nairobi</td>
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<td>Social Media</td>
<td>Twitter:&nbsp;<a href="https://twitter.com/inooroke">@inooroke</a></td>
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<h2>Station History &amp; Background</h2>
<p>Launched on July 21, 2003, under Royal Media Services' expansion into vernacular broadcasting, Inooro FM initially focused on Nairobi's Kikuyu-speaking population. By 2005, it added Nakuru and Nyeri frequencies, cementing its presence in Kenya's agriculturally rich highlands. The station's 2010 Meru frequency extension marked its strategic push into Eastern Kenya, leveraging shared cultural elements between Kikuyu and Meru communities.</p>
<p>A 2023 infrastructure upgrade introduced digital streaming via TuneIn and the Royal Media app, expanding its reach to the global Kikuyu diaspora. Despite competition from Kameme FM, Inooro FM maintains a 38% listenership share in Central Kenya according to 2024 industry reports, attributed to its farmer-focused segments like&nbsp;<em>Miti ni Uchumi</em>&nbsp;(Trees Are Wealth) and marital counseling program&nbsp;<em>Nyumba ni Matiri</em>&nbsp;(Home Is Sacred).</p>
<p>Culturally, the station preserves Kikuyu oral traditions through nightly&nbsp;<em>Ngurario</em>&nbsp;storytelling sessions, where elders recount historical narratives using traditional instruments like&nbsp;<em>gicandi</em>&nbsp;rattles. During Kenya's 2022 elections, its voter education series&nbsp;<em>Ugaturite</em> (Choose Wisely) reached 2.3 million listeners, demonstrating community trust.</p>
<p>Inooro FM's unique value lies in its dual role as cultural archivist and modern informer, blending Kikuyu proverbs with agricultural tech advice. Its 98.9 FM Nairobi signal reaches 72% of Central Kenya's adult population daily, making it indispensable for regional news and vernacular entertainment. With Royal Media planning Luo-language Ramogi TV-style expansions, Inooro TV could soon extend the brand's multimedia dominance while preserving Kenya's linguistic diversity.</p>
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Kenya

Kenya's premier Kikuyu-language station blending cultural programming, news, and music. Stream live or tune in across Central Kenya.

Inooro FM

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