Morris Gituku

<h2>Egesa FM Kenya: Gusii's Leading Vernacular Broadcaster</h2>
<table>
<tbody>
<tr>
<th>Detail</th>
<th>Information</th>
</tr>
<tr>
<td><strong>Genre</strong></td>
<td>Community News, Sports, Vernacular Music, Cultural Programming</td>
</tr>
<tr>
<td><strong>Broadcast Frequency</strong></td>
<td>94.6 FM (Kisii), 103.2 FM (Nairobi), 88.3 FM (Kisumu), Digital Streaming</td>
</tr>
<tr>
<td><strong>Coverage Region</strong></td>
<td>Kisii, Nyamira, Nairobi, Kisumu, U.S. diaspora (Minnesota, Texas, Maryland)</td>
</tr>
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<td><strong>Languages</strong></td>
<td>Ekegusii (primary), Swahili, English</td>
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<td><strong>Ownership</strong></td>
<td>Royal Media Services</td>
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<td><strong>Contact Information</strong></td>
<td>Phone: +254 719 060 000 / +254 724 256504<br>Email: Not publicly listed<br>Website: <a href="https://citizen.digital/radio/egesa-fm-3">https://citizen.digital/radio/egesa-fm-3</a></td>
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<td><strong>Studio Address</strong></td>
<td>7468 -00300 Nairobi, Kilimani, Kenya</td>
</tr>
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<td><strong>Social Media</strong></td>
<td><a href="https://twitter.com/EgesaFMKenya">Twitter: @EgesaFMKenya</a></td>
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</tbody>
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<h2>Station History &amp; Background</h2>
<p>Egesa FM emerged as a cultural shield for the Gusii people, addressing the lack of localized media in South Nyanza. Launched under Royal Media Services, it became Kenya&rsquo;s first 24/7 Ekegusii station, blending traditional values with contemporary formats.</p>
<p>The station solidified its market position by ranking #1 in South Nyanza through hyper-local news, agricultural updates, and call-in shows addressing community issues. Culturally, it preserves Ekegusii oral traditions through folktales, proverbs, and vernacular music genres.</p>
<h2>Programming Highlights</h2>
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<tbody>
<tr>
<th>Show Name</th>
<th>Schedule</th>
<th>Description</th>
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<tr>
<td><strong>Gesa N'Egesa</strong></td>
<td>Nightly (10 PM&ndash;1 AM)</td>
<td>Late-night cultural forum discussing relationships, diaspora life, and social issues in Ekegusii</td>
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</tbody>
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<h2>Notable Personalities</h2>
<ul>
<li><strong>Nancy Kwamboka (Nana Ediva)</strong><br>Lead Presenter/Programs Manager who modernized the station&rsquo;s image through fashion-forward branding and bilingual segments.</li>
</ul>
<p>Egesa FM&rsquo;s unique fusion of Gusii heritage and digital innovation makes it indispensable to 2.2 million Ekegusii speakers. Its focus on hyper-local storytelling and diaspora engagement positions it for sustained relevance in Kenya&rsquo;s evolving media landscape.</p>

Kenya

Tune into Egesa FM Kenya for authentic Gusii culture, live news, sports, and Ekegusii music. Stream online via 94.6 FM (Kisii), 103.2 FM (Nairobi), or global digital platforms.

Egesa FM

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